AIP-394: Bored Brewing Beer Co (Resubmission) 

ABSTRACT

1. $75K for 2.5% equity to the DAO = $3M Valuation
2. 10,000 DAO Dark Lager free for $APE holders
3. +10,000 Cans of Beer for 10 Communities irl events (10 $APE holder independent panel who will decide which events get the beer) + Feld, Quit, Pieter, David & Gene

• We have brewing capacity and the ability to deliver to events in Asia, UK, Canada, and the US

4. $APE Gamified Educational Platform
5. Boring Brewery Clubhouse/Taproom IRL in 2024
6. Otherside and others (such as Faraway) Assets for Yuga Labs Gaming

BENEFIT TO APECOIN ECOSYSTEM

1. We will work with the DAO and legal to give 2.5% equity to the DAO. This first of its kind give back will usher in the next wave of AIP’s and set the stage for true value creation within the DAO amplified by the marketing impact through branding, education and culture driven social content and sharing. By taking this on, Bored Brewing will lay the difficult, but exciting groundwork for giving back to the DAO.
2. We will be spreading knowledge about $APE to less crypto native people who enjoy drinking beer. We believe that $APE can become a currency for the digital revolution and we want to be a small part of spreading the name to a demographic thirsty for this type of knowledge outside of the crypto community.
3. We will sponsor partnered events and share the ApeCoin brand across other relevant crypto/nft communities. The goal is to market the coin and share the background and goals of the DAO for the future.

OVERALL COST

149,696 $APE

• Approx 50K $APE - $75K USD in exchange for 2.5% equity utilizing the SAFE agreement mentioned above.

• 40K $APE for 20,000 (approx $3/can including shipping) Cans of Beer. Designed, recipe developed, partnered with, produced and project managed to deliver Globally.

• 10K $APE towards skins and assets for Metaverse, Gaming, and ODK activations.

• 15K $APE towards software development, design, testing, and deployment of the $APE gamified educational platform for ApeCoin (<50% of the total cost/budget).

• 20K $APE towards the IRL Clubhouse/Taproom build out (<25% of the total budget).

• 5K $APE for technology integration and distribution setup for direct to consumer shipping

• 9,696 $APE for marketing, comms, project management, and graphic design/assets for promotion of each activation and partnership as well as content creation for each of the deliverables.

PROPOSAL

Link to the full proposal: https://forum.apecoin.com/t/aip-394-bored-brewing-beer-co-resubmission/21530

The AIP implementation is administered by the Ape Foundation. Implementation may be immaterially or materially altered to optimise for security, usability, to protect APE holders, and otherwise to effect the intent of the AIP. Any material deviations from an AIP, as initially approved, will be disclosed to the APE holder community.