0x3392…9cf2

Disclaimer: Due to the recent approval of AIP-436, all AIPs requesting an allocation denominated over US$250,000 will require a super majority approval of 69% of the total number of votes cast. The Foundation has already begun coordinating to develop our new Snapshot strategy to automate these new decision making guidelines, however, we will ensure compliance with this guideline manually in the interim.

This AIP falls above that threshold and will require 69% of votes to be approved.

PROPOSAL DESCRIPTION

FROM WEB3 TO WORLD STAGE: THIS IS OUR VISION FOR BORED APE YACHT CLUB

INTRO

It’s important to remember this community owes its existence to two founders who have consistently shown up day after day in various capacities. What started as a simple yacht club in the swamps of Web3 is now destined to become a global movement.

Bored Global is unapologetically 100% focused on the BAYC ecosystem. We’re thinking big picture, aiming to establish the framework that will bring to life Garga and Gordon’s vision of BAYC as a globally recognized Cultural Brand and Exclusive Club with the finest members on the planet!

ABOUT

Bored Global is a dedicated media house for Bored Ape Yacht Club, targeting Web2 with extensive coverage across events, partnerships, pop culture, art, streetwear and entrepreneurship.

Additionally, the Bored Global Clubhouse App offers an exclusive, token-gated BAYC platform where community members can join regional clubs, connect with “Apes Near Me”, unlock “Ape Global Alliance” benefits, participate in “Made by Apes” initiatives, engage in chats, live streams and stay updated on events and all BAYC LLC announcements.

Our mission is to shift the public perception of the Bored Ape Yacht Club from a Ponzi-like 10,000 cartoon ape NFT project to a globally leading Culture Brand and Exclusive Club.

By positioning the Bored Ape Yacht Club as a cultural leader to the general public, we pave the way for the acceptance of the entire BAYC ecosystem, benefiting ApeCoin, ApeChain, and all those building within our sister communities.

A rising tide lifts all boats.

OUR PLATFORMS

Firstly, can we deliver? Of course we can, but don’t just take our word for it.

BORED GLOBAL will be the HYPEBEAST for BAYC!

Bored Global will capture the culture and tell the BAYC story to the Web2 world. Here’s the evidence that we’ll deliver exactly what we promise.

Life Without Andy has been Australia’s leading pop culture platform for over 15 years. Respected globally, our team has worked with industry heavyweights including Calvin Klein, Vans, SXSW, Coachella, Spotify, Corona, and many more.

About LWA - Video //

Here’s a little conversation about LWA + Mitch (Co-Founder) Rolling Stone // The Hundreds // Globe Brand //

As you can see, culture is in our DNA. Now, let us share our vision for Bored Global and how we’ll leverage over 15 years of experience and industry relationships to create the Hypebeast for BAYC.

THE WEBSITE:

Bored Global is a dedicated media house for the Bored Ape Yacht Club, serving as a top-of-funnel platform and the first point of contact for many outside of Web3.

The Bored Global website is designed with a strong focus on education and re-education, offering content that attracts its audience by appealing to their broader interests while staying aligned with the BAYC key pillars (see image below).

This includes extensive coverage of BAYC, featuring freshly written articles, transcribed interviews, documentary content, and full production interviews.

THE APP:

The Bored Global app is an exclusive, token-gated platform designed specifically to cater for the broad BAYC “Club” structure.

It’s our mission to bring the ‘Exclusive Club’ vibes to life!

Bored Global provides members a home base for all things BAYC. Whether joining Regional Clubs, connecting with ‘Apes Near Me’, unlocking ‘Ape Global Alliance’ benefits, participating in ‘Made by Apes’ initiatives, engaging in chats and live streams, and staying updated on events and all BAYC LLC announcements.

Available on Apple App Store and Google Play, secured by Wallet Guard and TokenProof.

BENEFIT TO APECOIN ECOSYSTEM

Bored Global: Enhancing the ApeCoin, ApeChain and BAYC Ecosystem

The perception of ApeCoin is inherently tied to the Bored Ape Yacht Club. With Yuga Labs’ commitment to utilizing ApeCoin and ApeChain as the cornerstones of its ecosystem, it is crucial that BAYC is recognized as a success not only within Web3, but also, and more importantly, outside of Web3.

Bored Global’s mission is to elevate and solidify BAYC’s image as a global Culture Brand and Exclusive Club. As a dedicated BAYC platform, Bored Global prioritizes the use of both ApeCoin and ApeChain wherever possible, ensuring their integral role in the ecosystem.

All features outlined in this proposal are at no cost to users or members. The purpose of Bored Global is to build and maintain the framework that serves the BAYC ecosystem (including ApeCoin and ApeChain) by helping cement BAYC as a globally recognized Culture Brand and Exclusive Club.

FIRSTLY, WE MUST THINK BIG PICTURE…

At a micro level, our space can feel very disconnected, unorganized, and negative. However, from a macro perspective, we see the organizational structure of the BAYC Ecosystem Economy starting to take shape.

While Yuga, ApeCoin DAO, Horizon, and Animoca each have their own specific ecosystems where they are the centerpiece, Bored Global focuses exclusively on the Bored Ape Yacht Club ecosystem. Our mission is to work closely with BAYC, ApeCoin, and ApeChain to bring the BAYC ecosystem economy to life.

The success of the BAYC ecosystem economy framework has an immense ripple effect for its sister ecosystems driving mass onboarding and adoption.

COMMUNITY QUOTES:

“I am thrilled by the opportunities presented by the Bored Global initiative. Apes symbolize community, and at the heart of any community lies its culture. In our increasingly digital world, those of us in Web3 crave genuine, in-depth, real-life connections. Excited for Bored Global to deliver exactly that.” – Mani (Forbes Web3)

“Nobody is more passionate about the Bored Ape ecosystem than the Bored Global team, and on the concept side, the amount of development they are doing with KOLs right now is second to none — full vouch.” - All City (ApeCoin DAO Lead Governance Steward)

“The opportunity to take back control of the narrative; rather than allow ourselves to continue to be misrepresented through outside media, makes Bored Global potentially the most important development yet for our community.” - Dilly Dilly (Thank APE)

“The Bored Global app is so stupidly convenient that apes can’t possibly ignore it.” – Dort (Welcome Apes)

“I’m excited for Bored Global as it will highlight BAYC MBAs to a far larger audience beyond Web3. The team has the reach which is what we need.” – Jbond (MBA Liaison)

“The ability for UK Apes to be able to spin up local meetups and events knowing only approved UK Apes can see them will be so great for our community" – Balou (UK Ape Club)

OVERALL COST

Total amount requested from the ApeCoin Ecosystem Fund = $862,500.

FUNDING TRANCHES

$100,000 – On AIP Approval $80,000 – 1 Month from approval $82,500 – 3 Months from approval $100,000 – 6 Months from approval $100,000 – 9 Months from approval $100,000 – 12 Months from approval $100,000 – 15 Months from approval $100,000 – 18 Months from approval $100,000 – 21 Months from approval

PROPOSAL

Link to the full proposal: (https://forum.apecoin.com/t/aip-491-bored-global-taking-back-our-narrative/24695/1)

The AIP implementation is administered by the Ape Foundation. Implementation may be immaterially or materially altered to optimise for security, usability, to protect APE holders, and otherwise to effect the intent of the AIP. Any material deviations from an AIP, as initially approved, will be disclosed to the APE holder community.

Disclaimer: Due to the recent approval of AIP-436, all AIPs requesting an allocation denominated over US$250,000 will require a super majority approval of 69% of the total number of votes cast. The Foundation has already begun coordinating to develop our new Snapshot strategy to automate these new decision making guidelines, however, we will ensure compliance with this guideline manually in the interim.

This AIP falls above that threshold and will require 69% of votes to be approved.

PROPOSAL DESCRIPTION

The APE Foundation has recently posted a proposal to revamp ApeCoin DAO governance, entitled “ApeChain, On-chain – ApeCoin DAO Governance Revamp”. That proposal would eliminate Special Council elections, sunsetting the role of Special Council entirely. It can be found here: ApeChain, On-chain – ApeCoin DAO Governance Revamp

This AIP proposes to pause Special Council elections, pending the outcome of the proposal entitled “ApeChain, On-chain – ApeCoin DAO Governance Revamp”.

BENEFIT TO APECOIN ECOSYSTEM

This proposal benefits the ApeCoin ecosystem by respecting the time, resources, and energy of the ApeCoin DAO community members who might wish to run for Special Council, as well as the time, resources, and energy of ApeCoin DAO community members who might wish to vote for and learn about Special Council nominees.

OVERALL COST

Total amount requested from the ApeCoin Ecosystem Fund = $0.

PROPOSAL

Link to the full proposal: https://forum.apecoin.com/t/aip-552-pausing-special-council-elections-pending-the-outcome-of-the-governance-revamp-aip-vote/26822

The AIP implementation is administered by the Ape Foundation. Implementation may be immaterially or materially altered to optimise for security, usability, to protect APE holders, and otherwise to effect the intent of the AIP. Any material deviations from an AIP, as initially approved, will be disclosed to the APE holder community.

PROPOSAL DESCRIPTION

The purpose of this proposal is to help guide more people into the ApeCoin community. The ‘Powered by ApeCoin’ logo is great for branding, but lacks a call to action, and does not give a reason for people to join the DAO by purchasing their membership, ie: their first $APE.

This proposal is to mandate the inclusion of a prominently visible ‘Build with $APE’ (or similar) website menu item and corresponding website page by every project which receives funding through the ApeCoin DAO, whether through an AIP or through the Banana Bill.

The specific naming of the website menu item can be at the discretion of the approved AIP author, but must be prominently visible on their AIP projects website main page without requiring a hover-over.

The contents of the Build with $APE page shall also be at the discretion of the approved AIP author, however it shall be required to include:

1. A brief explanation of: What is the ApeCoin DAO, with a backlink to ApeCoin.com
2. A statement that the ApeCoin DAO funded the authors project
3. A simple breakdown of the benefits of owning $APE, ie: inclusion in the community, access to Discourse and Discord, voting on proposals, and proposing new proposals
4. Resources on how to learn more, ie: url to the ApeCoin official twitter account, Discourse, and Discord

This AIP shall not be retroactive. Previously approved AIPs and/or other fundings distributed shall not be required to include the requirements of this AIP. However, it is noted that it would be a courteous gesture by all previously approved authors to include a version of this AIP within their existing projects which were funded by the ApeCoin DAO.

As a case example of the above in practice, I offer The Public Bored website for review, consideration, and discussion, screenshots and URLs below:

Website: www.publicbored.com Build with $APE Page: Build with $APE - The Public Bored

HOME PAGE - with Build with $APE menu item

BUILD WITH $APE PAGE

This proposal would only apply to projects which have a website. If a project receives funding from the DAO or from the Banana Bill and does not have a website, it would be exempt from this proposal.

BENEFIT TO APECOIN ECOSYSTEM:

1. Onboarding new members into the ApeCoin community
2. Encouraging more people to purchase their membership via their first $APE
3. Active promotion of the ApeCoin ecosystem
4. Ensuring that funded AIPs properly recognize the ApeCoin DAOs contribution and support
5. Reducing friction for potential new members to become more involved
6. Enhancing the Network Effect which occurs as the community grows

OVERALL COST:

Total amount requested from the ApeCoin Ecosystem Fund = $2,000.

The requested amount is the estimated cost of legal expenses needed to implement the changes brought on by the successful implementation of this proposal.

PROPOSAL

Link to the full proposal: https://forum.apecoin.com/t/aip-512-build-with-ape-page-on-all-aip-banana-bill-projects/25209

The AIP implementation is administered by the Ape Foundation. Implementation may be immaterially or materially altered to optimise for security, usability, to protect APE holders, and otherwise to effect the intent of the AIP. Any material deviations from an AIP, as initially approved, will be disclosed to the APE holder community.

PROPOSAL DESCRIPTION

This AIP aims to increase the size of the DAO treasury by way of equity participation in a highly scalable business model, founded by two very active ApeCoin & Mocaverse community members with successful track records for building and selling companies at profit. Additionally, this AIP directly helps to onboard new community members into the DAO and provides significant exposure for the ApeCoin and Mocaverse ecosystems to venture capital and consumer markets.

The Public Bored aims to make displaying content on any digital billboard in the world, as easy as sending a tweet. We discovered serious pain points in the billboard industry while owning a previous company. Our business model is a marketplace for billboard owners to increase their revenue and to open up access to a much larger TAM (total addressable market), like an AirBNB for digital billboards. Our path to $100M ARR is to expand to approximately 20 cities. We are both repeat successful founders with notable experience relating to this field.

Our 2-minute pitch was featured on a major tech-startup podcast called This Week in Startups (TWIST), hosted by the prolific Angel Investor Jason Calacanis. Listen using the YouTube link below:

2-min Pitch Live Here: https://www.youtube.com/watch?v=xxKQgetM6gA&t=635s

• Our section is at 4:32

Timeline of Historic Events & Accountability Reporting:

• Original Forum Posting:

  • AIP-383: The Public Bored - MVP Launch of a Digital Billboard Network

• Snapshot Vote:

  • Snapshot 2

• First Progress update:

  • Implementation Update | AIP-383: The Public Bored - MVP Launch of a Digital Billboard Network 5

• Second Progress update:

  • The Public Bored AIP-383 Transparency & Accountability Update 3

• Third Progress update:

  • The Public Bored AIP-383 Transparency & Accountability Update #3

Build with $APE & Welcome to ApeCoin Spaces

By promoting our “Build with $APE” page located in the main menu of The Public Bored website, we’re facilitating deeper integration into the ApeCoin ecosystem.

Out of 6,600+ website visits, over 500 people engaged with our Build with $APE page, achieving an 8% initial conversion, and we are currently in the process of helping onboard these individuals into the ApeCoin DAO.

We aim to reach millions as we expand this model.

Build with Ape Page here: Build with $APE - The Public Bored

BENEFIT TO APECOIN ECOSYSTEM

Equity and Investment Terms:

• The ApeCoin DAO will receive a 2.5% equity stake in the venture. The aim of The Public Bored is to exceed a $1B valuation, and therefore send ~$25M back to the DAO treasury. (simplistic math for discussion purposes)

Royalties:

• The revenue sharing of 20% from the AIP-383 promise will continue until all funds from AIP-383 are sent back to the DAO Treasury in full.

Free Display Space:

• A portion of display space will be reserved exclusively for the ApeCoin DAO and our network of partners, including $APE hodlers, BAYC/MAYC, Mocaverse, JRNY Club, Otherside, Surreal Guild, Made by Apes brands, Elite Apes, Bored Canada, French Apes, UK Apes, Bulls on the Block, and all ApeCoin Delegates.

Pay with $APE incentives:

• Bonus display time will be provided to anyone paying in $APE.

Ecosystem Recruitment & Onboarding:

• The Build with $APE page on our website with its corresponding Guide for new AIP authors will be expanded upon, encouraging and helping new builders to join the ApeCoin community.

• Our Welcome to ApeCoin Spaces on X will continue.

OVERALL COST

Total amount requested from the ApeCoin Ecosystem Fund = $250,000 paid in $APE

15 Month Budget Allocations as follows:

Technology Development: $65k

• Enhance and innovate the platform’s technology including the launch of our mobile app.

Core Team Staffing and Related Expenses: $135k

• Build a lean yet effective core team, adhering to LEAN and AGILE principles.

Marketing & Sales: $32.5k

• Drive engagement and user growth to meet our customer adaption and monthly recurring revenue targets.

Misc Expenses: $17.5k

• Legal compliance, accounting & administration, HR, travel, other

FUNDING TRANCHES

Q4 2024: $92,500 (upon successful AIP passing) Q1 2025: $37,500 (first week January 2025) Q2 2025: $60,000 (first week April 2025) Q3 2025: $60,000 (first week July 2025)

PROPOSAL

Link to the full proposal: https://forum.apecoin.com/t/aip-515-the-public-bored-phase-2-take-2-resubmission/25772

The AIP implementation is administered by the Ape Foundation. Implementation may be immaterially or materially altered to optimise for security, usability, to protect APE holders, and otherwise to effect the intent of the AIP. Any material deviations from an AIP, as initially approved, will be disclosed to the APE holder community.

PROPOSAL DESCRIPTION

This proposal suggests the following:

1. Dissolve the Governance Working Group: AIP-239: Working Group Guidelines & The Governance Working Group Charter.
2. Dissolve the Marketing & Communications Working Group: AIP-246: Working Group Charter - Marketing & Communications.
3. Dissolve the Metaverse Working Group: AIP-245: Working Group Charter - Metaverse.
4. Dissolve the Web3 Development Working Group: AIP-376: Working Group Charter - Web3 Development.

The DAO created these working groups, and the DAO is well within its actions, activities, and purview to close them as per AIP-239: Working Group Guidelines & The Governance Working Group Charter.

BENEFIT TO APECOIN ECOSYSTEM

Collectively, all four working groups are costing or will cost the DAO almost $3M per year.

To date, the new Working Groups have been largely ineffective in their mandate.

As per the Q1/24 financial reports which we all knew would be bad (and we have yet to see Q2 & Q3), it is clear that the treasury is fast running out of disposable funds. Ape Foundation Transparency Report - 2024 - Q1. We the DAO need to stop the financial bleeding and to take necessary steps to preserve the treasury and reposition it for prosperity.

This proposal has the following vital benefits:

1. The DAO immediately saves money.
2. The DAO can re-purpose LESS funds to hire/contract experienced third-parties who have a lot more experience in the specific areas previously outlined in this WG charter.
3. The DAO no longer has to deal with the distractions, funding, and down time associated with elections as well as the budget proposals and voting for these working groups.
4. The Ape Foundation can focus on specific mandates which are beneficial to the smooth operation of the DAO.
5. The Ape Foundation can hire and contract third-party teams//providers on an as-needed basis. This also provides the flexibility of being able to switch teams/providers if they fail to perform as expected or if they don’t perform as per their mandated KPIs, OKRs or if they don’t adhere to strict transparency and accountability guidelines.

OVERALL COST

Total amount requested from the ApeCoin Ecosystem Fund = $0

Requests of the APE Foundation:

• Dissolve the aforementioned working groups.
• Pay in full, to affected stewards, any/all amounts that are in arrears.
• Wind-down of the operations of any/all activities and entities.
• Prevent the DAO from creating any new DAO funded working groups [under the existing charters].
• Additionally, at its discretion, the Ape Foundation would put up RFPs for activities and work which were previously required to be performed by the aforementioned working group. As per the RFP, hire third-party teams which would be directed to handle all activities previously performed by this WG.
• Manage and co-ordinate the consulting and hiring of any third-parties selected by the RFP to perform the required roles with specific KPIs and OKRs which are to be shared with the DAO community.
• As needed, display a new Discourse category called “Job Description” related to either a work for hire request or an RFP so that the DAO community can have the opportunity to participate in such hiring opportunities.

PROPOSAL

Link to the full proposal: (https://forum.apecoin.com/t/aip-466-proposal-to-close-non-essential-working-groups/24526)

The AIP implementation is administered by the Ape Foundation. Implementation may be immaterially or materially altered to optimise for security, usability, to protect APE holders, and otherwise to effect the intent of the AIP. Any material deviations from an AIP, as initially approved, will be disclosed to the APE holder community.