0x9BF7…C3bF
Tokens Owned
Past Votes
AIP-502: The Apemobile - Guerrilla marketing meets a KOL partnership (Resubmission)
PROPOSAL DESCRIPTION:
ApeCoin needs more marketing. Period. It’s not easy to stand out and get the attention of people nowadays… so, we need guerrilla marketing.
Guerrilla marketing is a highly effective strategy due to its ability to deliver high impact at a low cost. By leveraging the psychological impact and viral nature of unconventional tactics, it has the ability to generate significant buzz and engagement.
KOL partnerships and brand ambassadorships are a proven model in web3 and are widely adopted by top-tier projects in this space. To date, ApeCoin does not have a single partnership of this kind.
This AIP offers a bold mix of the above mentioned :muscle:
Educational content and marketing by kodama.eth - amplified by the Apemobile!
An ApeCoin branded BMW (an M3, 4, or 8 Competition). Custom license plate. ApeCoin branding such as but not limited to the ApeCoin logo on the tank cap and “Powered by ApeCoin” writing.
The car will be called Apemobile and will be established as status symbol of success within the whole web3 space. Leveraged by a multi-year partnership with web3 KOL kodama.eth and the targeted use of guerilla marketing tactics in order to amplify educational content around the DAO, ApeCoin & ApeChain.
The car will be a tool to polarize and get attention.
In an endless X feed you need to stand out. You need to grab the attention and once you have it, you use it to educate and make them one of us :wink:
NOTE: The Apemobile can be leveraged by the whole community. Not just kodama. The pictures can be used by everyone.
The AIP author will work closely with the Marketing and Communications working group, who have the option to opt-in to particpate, to maximize the benefits of this initiative.
BENEFIT TO APECOIN ECOSYSTEM:
A multi-year partnership with kodama.eth, web3 KOL
Kodama has a large, engaged following within the web3 community. Partnering with him will significantly increase the brand’s exposure and reach the crypto-native audience on an ongoing basis. He will commit to creating content, joining spaces, and attending events with the sole purpose of spreading the message of the DAO, ApeCoin & ApeChain. EDUCATION!
Below you will find a list of several benefits:
Targeted Marketing:
- Marketing within the web3 space is crucial for a project's success. With Kodama, ApeCoin will reach a relevant and interested audience over the course of several years.
Increased Reach and Visibility
- The Apemobile will polarize and guarantee people’s attention. Kodama will post at least one content piece per week, mainly from Twitter/X account @kodama_eth, and will generate millions of impressions.
- He will drive the car daily and visit relevant crypto events/meetups all over Europe, creating additional opportunities for content creation with engaged community members.
Credibility and Trust:
- Kodama has established trust with his followers and has become a relevant KOL within the broader YugaLabs and ApeCoin ecosystem. Having him as a permanent partner endorsing ApeCoin can enhance the brand’s credibility and trustworthiness.
Content Creation:
- Kodama will post at least one content piece per week. Educational, lifestyle, or joining spaces – a broad mix that appeals to different audiences. The goal remains the same: to spread awareness and educate about ApeCoin.
Cost-Effective Marketing:
- Compared to traditional advertising and regular web3 KOL partnerships, this comes at a very low cost. It perfectly complements the recent F1 partnership of the DAO (which opens up many possibilities for further content creation).
Engagement and Interaction:
- The Apemobile will polarize! Kodama will leverage this and foster active engagement with his followers and the broader web3 community. This will lead to higher interaction rates for the campaign and increased brand visibility.
Authenticity:
- Kodama will share personal stories and experiences, making his endorsements feel more genuine and relatable compared to traditional ads.
Rapid Awareness and Virality:
- The Apemobile has the potential to go viral quickly, creating buzz around ApeCoin and ApeChain.
Diversified Marketing Strategy:
- Working with Kodama adds another layer to ApeCoin's marketing strategy, diversifying the current approach and helping Ape reach potential new users/buyers.
Long-Term Partnership: Building a long-term relationship with Kodama will result in continuous exposure for the ApeCoin brand.
Why Guerilla Marketing for ApeCoin?
- Proven Concept
- Cost Efficiency
- Brand Differentiation
- Psychological Impact
- High Engagement
- Viral Potential
Guerrilla marketing is a must-do for every business aiming to maximize their marketing impact while minimizing costs. Its ability to create memorable experiences, foster strong customer connections, and differentiate your brand in a crowded market makes it an essential component of a modern marketing strategy. By leveraging the psychological impact and viral nature of unconventional tactics, it has the ability to generate significant buzz and engagement.
The Apemobile will make ApeCoin a status symbol of success.
Sports cars have always had a special status in society and especially in crypto. They are associated with success.
This is precisely why it is the perfect fit for this marketing initiative. On top of that it fits perfectly into the DAO’s current marketing efforts with the F1.
The AIP author will work closely with the Marketing and Communications working group to maximize the benefits of this initiative.
OVERALL COST
“Total amount requested from the ApeCoin Ecosystem Fund =USD 210,000.”
170,000 USD for the car, custom license plate, and foiling 0 USD for 3 year KOL partnership & content creation 20,000 USD for insurance for 3 years 20,000 USD for maintenance
NOTE: Unused funds are immediately returned to the DAO.
The car will be resold after 3 years and all proceeds will go back to the DAO.
*If this is not legally feasible, then alternatives such as a charitable donation will be considered.
PROPOSAL
Link to the full proposal: (https://forum.apecoin.com/t/aip-502-the-apemobile-guerrilla-marketing-meets-a-kol-partnership-resubmission/25409)
The AIP implementation is administered by the Ape Foundation. Implementation may be immaterially or materially altered to optimise for security, usability, to protect APE holders, and otherwise to effect the intent of the AIP. Any material deviations from an AIP, as initially approved, will be disclosed to the APE holder community.
AIP-481: Building the Modular IP Layer with ApeCoin
Disclaimer: Due to the recent approval of AIP-436, all AIPs requesting an allocation denominated over US$250,000 will require a super majority approval of 69% of the total number of votes cast. The Foundation has already begun coordinating to develop our new Snapshot strategy to automate these new decision making guidelines, however, we will ensure compliance with this guideline manually in the interim.
This AIP falls above that threshold and will require 69% of votes to be approved.
PROPOSAL DESCRIPTION
This AIP is designed to showcase the complete scope of the project, including the current build stage of https://www.ip3.cc/
With a functioning MVP landing page, we require support to accelerate the completion of the product.
The remaining outstanding items include:
- Build out of the front end UI ensuring complete seamless workflow from user onboarding, through to IP sales and revenue funnels.
- Backend contracts, although written, require implementation.
- Backend infrastructure scaling to support system growth.
- Team scaling for accelerated development to include an additional UI/UX designer and developers continuing through to post deployment support.
- Contract auditing and security systems require implementation.
IP3.cc allows holders to determine their own IP use for their asset, providing these licenses on an open marketplace for all consumers to be able to purchase, utilizing the IP within the agreed legal parameters. It is a much wider IP use case, providing for greater opportunity; overall increase in brand awareness through increased decentralized IP usage.
For example: I own a BAYC - I can apply multiple licenses to it allowing for people to lease the right to use the IP for advertising, physical merchandise, comic books, animations etc. Now my asset is accessible to 4 different addressable markets.
This AIP is focused on increasing the capacity of IP utility, whilst providing the legal framework and monetization structure to support it. As we support all NFT collections, this will positively affect the utility of ApeCoin also.
External to product development, it is crucial that this AIP supports the peripheral strategic components that will ensure success:
- Strategic marketing plan and execution
- Education schedule and material to be delivered to NFT holders
- Legal Consultation and preparation of agreements, smart contract integration
- Maintenance and technical infrastructure support
BENEFIT TO APECOIN ECOSYSTEM
IP3.cc provides a robust, scalable IP platform which is dedicated to enhancing the rights and commercialization for NFT holders.
Its legal framework, backed by immutable provenance on the blockchain, will ensure that it is the first and best in class for delivering value back to holders.
As the payment currency will only be in $ApeCoin, it guarantees that the final payment settlement will always be in $ApeCoin, providing a consistent and balanced tokenomic model which contributes to the whole ecosystem.
We aim to position IP3.cc as the preferred NFT IP solution and are able to provide the following long term and consistent benefits back to the ApeCoin Ecosystem:
- ApeCoin will be applied in merchandise Market for consistent and available brand awareness.
- The platform charges 2.5% trading fees for licensing and merchandise Market.
- All NFT IP listed on Licensing market should pay 1 ApeCoin for each listing.
Core Benefits to ApeCoin DAO:
- 50% of fees generated will be given to ApeCoin DAO in perpetuity.
- Licensing fees will be paid in ApeCoin only.
- All trading fees within the marketplace will be paid in ApeCoin only.
- With IP3 Layer being accessible to all NFT collections on the Ethereum network at first, this enables for a broader adoption and utility of ApeCoin as it will be the only settlement form of payment.
- Fiat processing mechanism will be utilized to allow for easy onboarding of new capital with a frictionless payment system.
OVERALL COST
Total amount requested from the ApeCoin Ecosystem Fund is 781,000 ApeCoin / $469,000 USD.
Budget:
Product Development - 240,000 APECOIN
- UI/UX Design
- Smart Contract Development
- Front-end Developer hire
- Back-end Developer hire
- Product Design and Management
- Internal security monitoring and integrity alert system
Marketing - 210,000 APECOIN
- PR and Media coverage
- Social media campaigns
- Joint brand collaborations and campaigns
Educational Packages - 96,000 APECOIN
- NFT IP Protection
- IP Licensing Education
Legal & Consultant - 85,000 APECOIN
Security - 50,000 APECOIN
- Smart Contract Audits
- Platform Security Audits (external)
Maintenance and Support - 100,000 APECOIN
PROPOSAL
Link to the full proposal: https://forum.apecoin.com/t/aip-481-building-the-modular-ip-layer-with-apecoin/24668
The AIP implementation is administered by the Ape Foundation. Implementation may be immaterially or materially altered to optimise for security, usability, to protect APE holders, and otherwise to effect the intent of the AIP. Any material deviations from an AIP, as initially approved, will be disclosed to the APE holder community.
This AIP falls above that threshold and will require 69% of votes to be approved.
AIP-457: The Public Bored - Phase 2
Disclaimer: Due to the recent approval of AIP-436, all AIPs requesting an allocation denominated over US$250,000 will require a super majority approval of 69% of the total number of votes cast. The Foundation has already begun coordinating to develop our new Snapshot strategy to automate these new decision making guidelines, however, we will ensure compliance with this guideline manually in the interim.
This AIP falls above that threshold and will require 69% of votes to be approved.
PROPOSAL DESCRIPTION
Following the successful completion of AIP-383 deliverables, this Phase 2 proposal for The Public Bored seeks to expand our model and revolutionize the traditional billboard industry. Inspired by Times Square and now successfully tested at two major conferences, we plan to expand our innovative and scalable patent-pending model to cities worldwide, in the name of Ape. This proposal includes a 20% equity stake in the venture for the DAO, continues the revenue-sharing royalty from AIP-383, provides free display space to the Ape ecosystem reaching millions of people, and also enables us to activate at four more major Web3 events over the next two years similar to what we recently did at ETH Denver and NFC Lisbon. Additionally, we aim to launch a Public Bored token on ApeChain, providing direct benefits to $APE hodlers. The worst-case scenario of this AIP is we end up owning a reliable, revenue-producing asset that brings continuous value to the DAO.
In addition to succeeding at ETH Denver and NFC Lisbon this year, The Public Bored ranked 1st out of thousands of applicants in the Founder Program run by prolific angel investor, Jason Calacanis. This provides us with critical support as we scale into a Series A funding round next year. This AIP provides ApeCoin DAO with early inclusion on all aspects of the venture in order to be positioned longer term for max benefits as the venture scales.
Our model reimagines the global digital billboard industry in the name of Ape. Just as AirBnB and Uber revolutionized the hospitality and taxi industries, The Public Bored aims to transform the digital billboard sector, and to include the ApeCoin DAO on the rewards.
Over the past several months, we’ve tested The Public Bored model with thousands of participants across two major conferences, generated revenue, registered a provisional patent, researched prospective billboard locations, built relationships within the billboard industry, and navigated complex permitting processes through correspondence with various City Halls in major city centers. Additionally, our transparency and accountability reporting have significantly exceeded most other AIPs.
We envision a future where anyone can display messages or art on any digital billboard worldwide as easily as sending a Tweet. Short term we’ll acquire our first permanently located billboard as a home base of operations, then open our model as a network for other billboard owners to plug into. This AIP enables us to establish that home base of operations to then scale from.
For perspective; if even 10% of our average daily revenue from the past two events continued throughout a full month as recurring revenue, we would already have exceeded the outdoor billboard industry averages, making us highly attractive to venture funding and providing a viable path to broader scaling. This AIP enables us to acquire that first permanently located digital billboard from which we can launch our network model for other billboard owners, enabling us to reach millions of people worldwide through a profitable model, directly benefiting the DAO Treasury and $APE hodlers alike.
Thank you ApeCoin fam, for your unwavering support throughout our activations at ETH Denver and NFC Lisbon.
We launched this initiative with our own capital, made significant strides with support from AIP-383, and now it’s time for The Public Bored to fly with this Phase 2 proposal.
Timeline of Historic Events & Accountability Reporting:
- Original Forum Posting:
- Snapshot Vote:
- First Progress update:
- Second Progress update:
- Third Progress update:
BENEFIT TO APECOIN ECOSYSTEM
Equity and Investment Terms:
- The ApeCoin ecosystem will receive a 20% equity stake in the venture.
Ongoing Royalties
- The ongoing royalty of 1% revenue sharing promised within AIP-383 will continue forward through this Phase 2 AIP as well.
ApeChain
- The Public Bored token will launch on ApeChain with direct benefit to $APE hodlers.
Free Display Space:
- A portion of display space will be reserved exclusively for the ApeCoin DAO and our network of partners, including $APE hodlers, BAYC/MAYC, Mocaverse, JRNY Club, Otherside, Surreal Guild, Made by Apes brands, Elite Apes, Bored Canada, French Apes, UK Apes, Bulls on the Block, and all ApeCoin Delegates.
Referral Rewards:
- A 10% reward will be given to each $APE holder for all referrals who purchase display time on our digital billboards.
Pay with $APE incentives:
- Bonus display time will be provided to anyone paying in $APE.
Ecosystem Recruitment:
- The Build with $APE page on our website with its corresponding Guide for new AIP authors will be expanded upon, encouraging and helping new builders to join the ApeCoin community.
OVERALL COST
Total amount requested from the ApeCoin Ecosystem Fund = $2.7M paid in $APE
Two-Year Budget Allocations as follows:
Acquisition of Digital Billboards: $1.7M
- Secure up to four permanently located digital billboards through acquisition or new construction.
Core Team Staffing and Related Expenses: $350k
- Build a lean yet effective core team, adhering to LEAN and AGILE principles.
Marketing & Sales: $200k
- Drive engagement and user growth to meet our customer adaption and monthly recurring revenue targets.
Four Event Activations: $200k
- Host four more major events similar to the ETH Denver and NFC Lisbon activations we successfully completed earlier this year.
Technology Development: $150k
- Enhance and innovate the platform’s technology including the launch of our mobile app.
Legal, Accounting & Professional Fees: $100k
- Ensure legal and financial compliance.
NOTE:
The Associated costs of each step are variable in nature of negotiations and billboard locations and staffing details.
Conclusion This budget ensures the strategic allocation of resources to maximize impact and efficiency. By focusing on key areas such as our first acquisition(s), staffing, marketing, events, technology development, and professional fees, we aim to build a robust and scalable platform that drives engagement and growth within the ApeCoin ecosystem.
PROPOSAL
Link to the full proposal: https://forum.apecoin.com/t/aip-457-the-public-bored-phase-2/24358
The AIP implementation is administered by the Ape Foundation. Implementation may be immaterially or materially altered to optimise for security, usability, to protect APE holders, and otherwise to effect the intent of the AIP. Any material deviations from an AIP, as initially approved, will be disclosed to the APE holder community.
This AIP falls above that threshold and will require 69% of votes to be approved.
AIP-463: Empowering Otherside Wiki
Disclaimer: Due to the recent approval of AIP-436, all AIPs requesting an allocation denominated over US$250,000 will require a super majority approval of 69% of the total number of votes cast. The Foundation has already begun coordinating to develop our new Snapshot strategy to automate these new decision making guidelines, however, we will ensure compliance with this guideline manually in the interim.
This AIP falls above that threshold and will require 69% of votes to be approved.
PROPOSAL DESCRIPTION
The Otherside-Wiki Team is reaching out to the Apecoin DAO for support in our ongoing operations, as well as in the further development, integration into ApeChain and enhancement of our platform. Our goal is to update Otherside-Wiki to align with contemporary web standards and to significantly enhance the user experience.
Since its inception on May 15th, 2022, following the mint of Otherside, we have been working to improve and evolve the platform. Our coverage and support extend to all developments within Otherside and ApeChain, with our priority being to provide timely updates and serve as a pivotal resource for the community.
Otherside Wiki was developed by our lead developer Frostyz. With additional funding from current investors and ApeCoin DAO, we plan to further expand the platform by bringing on board more developers who have specialized expertise. This expansion will improve our capacity for growth and ensure that the platform can thrive with a more diverse team of developers.
We have developed and enriched the experience for Otherside Users significantly, and also improved the filter experience on marketplaces. Within this we drove additional revenue to Yuga Labs and its partners, provided deep knowledge and data connected to Otherside, and enriched our platform with extensive deep data.
Currently we are the go to platform for Otherside data, marketplace browsing and information. To back this up with figures, last month we reached about 57k unique monthly visitors, which have an average engagement time of 20 minutes each, all completely through organic marketing and natural demand.
For two years, we have developed Otherside-Wiki at our own expense, without focusing on monetization. Our priority is to provide the best possible information to Otherside participants. In order to realize this and remain independent, financial support came from us, the founders, as well as contributions from Sky is the Limit Ventures and nix.eth.
We integrate and enhance the following topics with our funding request:
-
General Overhaul of our UI AND UX Design: As we grew our UI and UX has become outdated. We’re planning to modernize it significantly to meet current web standards.
-
Modern Web Technologies: As we’re expecting a bright future for ApeChain & Otherside, we want to be able to scale for millions of users. We want to have a solid system using current standards such as Laravel & VueJS using serverless scaling technologies so we can focus on building the tech and not maintaining the servers. Using standards also makes sure the website is no longer dependent on a single person.
-
Tailored Data Streams: Dealing with the large number of projects and news in the Otherside/Apecoin ecosystem can indeed be overwhelming. To address this, our platform is developing a major feature—an entirely personalized Apecoin/Gaming feed. We want to aggregate data and information from various platforms and community initiatives into one coherent stream.
Users will have the flexibility to customize this feed to align with their specific interests and preferences. -
Deep Insights: We will continue to provide and expand our deep data insights into ApeChain and Otherside. Our goal is to support a growing number of games on ApeChain and provide valuable in-depth insights.
-
Multilingual Support: To better serve the global community, we plan to add support in two of the world’s most widely spoken languages, Chinese and Spanish, in addition to English.
We carefully considered the timing of our AIP application with Apecoin and chose to proceed only when it became truly necessary. Given the unforeseen delays in the launch of Otherside, and the postponement of release dates, we believe now is the critical moment for this support. This funding will ensure the continued development and success of Otherside-Wiki, maintaining our commitment to keeping the platform predominantly free while preparing for a more comprehensive business model post-launch of Otherside.
Note from Agora-Marketplace.eth (SITL Ventures): In the last 2 years we’ve invested around 1,000 ETH in Otherside related assets and also funded together with nix.eth the first 2 years of operation for Otherside-Wiki. Hereby we’re committing another investment of $300,000 USD to cover a part of the development costs. For us it’s a risk to do a follow-up round while seeing Otherside delays. Therefore we would like to see a positive response on this proposal from the community to ensure all together another 2 years of operation + improvements for Otherside-Wiki.
Partnerships & Integrations
Faraway
After the acquisition of the assets of Kodamara, Mara and HV-MTL as part of Faraway, we have built a strong partnership with them. Together we have developed a tool that enables users to visualize future points within the Faraway ecosystem.
Otherpage
We have established a crosslinking partnership with Otherpage, enhancing visibility and exposure for both parties across our platforms.
Zharta
As early supporters of Zharta, we have integrated their digital asset rental protocol into our platform. In return, Zharta provides crosslinks from their website to our asset pages.
Inceptive Studio (in progress)
We are partnering with Inceptive Studio to seamlessly integrate our data and feeds into Otherside/Improbable.
Integrations
-
ApeCoin:
We provide insights into the DAO and gaming activities related to ApeCoin, particularly within Faraway and Yuga Labs games. -
Marketplaces:
Our platform integrates listings from all major marketplaces, including Magic Eden, OpenSea, LooksRare, X2Y2, and the ApeCoin Marketplace. -
Legends of the Mara / HV-MTL by Yuga Labs:
We actively support every game developed and published by Yuga Labs. Our platform was the first to offer detailed insights and link on-chain data with in-game data.
Partners
-
Rocketcode:
Our trusted development partner, providing additional developer resources as needed for various features. -
Pixelrebel:
Our go-to partner for graphical implementations and visual enhancements.
BENEFIT TO APECOIN ECOSYSTEM
Otherside and Apecoin Integration
Otherside will be the cornerstone use case for the Apecoin ecosystem. Our commitment to Apecoin integration not only expands its visibility but also solidifies its utility on our platform. As we roll out premium tools and features, we will exclusively use Apecoin as our accepted currency.
By supporting us, the Apecoin DAO & Community will benefit in several ways:
-
Apecoin as Currency:
With the introduction of advanced features and tools, all microtransactions within our platform will utilize Apecoin, particularly for transactions related to our data feed. -
ApeChain as Platform:
Within the rollout of ApeChain, we will be one of the first DAPPs to actively support ApeChain. -
Game Integration:
We will actively support and integrate games that have achieved significant popularity, further enhancing our platform’s ecosystem. -
Merge of Data:
Our personalized Apecoin/Gaming Feed will consolidate data from various platforms and community initiatives into a single, streamlined personalized user experience.
By increasing the adoption and utility of Apecoin, our platform will not only serve as a dynamic showcase for the potential of Apecoin but will also motivate other developers and platforms to adopt Apecoin.
This could lead to an expanded user base with increased visibility to people outside of the current Apecoin ecosystem. This symbiotic relationship not only enables further growth of our platform but also drives the Apecoin ecosystem to broader adoption.
OVERALL COST
Total amount requested from the ApeCoin Ecosystem Fund = $715,000 - to be paid in $APE
Sky is the Limit Ventures has committed additional $300k for development upon approval of the AIP. (Total Budget: $1,015,000)
Enhancement of the Platform Design and further Product Development: $680k (1) (2)
- Design UI & UX: $45k
- Framework Improvements & Integration: $265k
- Smart Contract & Internal + External Audit: $80k
- New Features: $160k
- Adaptive Operations: $130k
Infrastructure & Maintenance Costs: $120k (1)
- Hosting Costs: $60,000
- Maintenance: $30,000
- Licenses & third-party services: $30,000
Marketing & Business Development: $100k
- Business Development & Partnerships: $60,000
- Marketing & Community Engagement: $40,000
Operations & Contingency Funds: $90k (1)
- Operations: $50,000
- Contingency Fund: $40,000
Legal & Compliance: $25 (1) The budget proposal covers our maintenance, infrastructure and development costs for the next 2 years. (2) $300k are covered by SITL Ventures.
PROPOSAL
Link to the full proposal: https://forum.apecoin.com/t/aip-463-empowering-otherside-wiki/24467
The AIP implementation is administered by the Ape Foundation. Implementation may be immaterially or materially altered to optimise for security, usability, to protect APE holders, and otherwise to effect the intent of the AIP. Any material deviations from an AIP, as initially approved, will be disclosed to the APE holder community.
This AIP falls above that threshold and will require 69% of votes to be approved.